tone card / brand 3 · free workflow
Build a Voice Card From Three Things You Actually Wrote — Free
Paste three samples of your own writing and the card checks the four fields that make a voice note usable, so the trait you named is backed by a line rather than an impression.
What this replaces
Brand voice documents list adjectives everyone agrees with and nobody can apply. This requires a quoted line from your own writing for each trait, plus what it is not, so a new writer can match it from evidence.
Tool note. This runs entirely in your browser — no account, no upload, no paid API key. Google NotebookLM is named as the free source-grounded reading path for the material you paste; its published free-tier terms were checked on 2026-09-13 and can change.
The four passes
Collect the smallest useful input
One element per line: the trait, a real line that shows it, what it is not, and where it applies.
Let the card check all four
Missing fields go to the top of the urgency lane.
Quote from work you actually published
An invented example is how voice guides drift.
Add the surfaces later
Support emails and marketing copy rarely share a tone.
Try it on the tone card / brand 3
The board below runs in your browser. It opens with a worked sample so the result is visible before you paste anything; switch scenarios, edit the text, or reset to the sample.
running the sample…
first-load · sample values are illustrative, not verified facts
Everything you paste stays in this browser tab. Nothing is uploaded, there is no account, and no request leaves the page to generate the result; clearing site data removes anything saved locally.
What breaks, and what to do
Examples invented rather than quoted
The check finds a quote; it cannot tell whether it is real.
Traits that contradict each other
Both will pass; a human has to resolve the conflict.
Tone varies by channel
Write one card per surface.
Go deeper — Tone Card
The free board above is the whole loop. The paid tier keeps the arranged output so you do not rebuild it.
- Printable card with the example lines set beside each trait — estimate: 17 minutes saved per brand, basis: 4 fields re-set at ~4.25 minutes each
- Saved local history across brands — estimate: 12 minutes saved per brand, basis: re-entering 4 fields at ~3 minutes each
$4 one-time